THE CURIOUS CASE OF MECHANICAL DOPING

The issue of performance doping has become an issue in the long-distance running, due to the introduction of Nike’s revolutionary sneaker, the Nike Vaporfly. The shoes have been criticised due to its innovative design which Nike claims allows the wearer to be 4% more efficient than Nike’s previous fastest marathon shoes. The claims made by…

THE NEXT “IT” SHOE FOR NIKE?

It was recently announced that the Nike x Travis Scott Air Max 270 REACT will be releasing on May 29th. It is interesting for Nike to organise a collaboration project with the Air Max 270 REACT. So far when looking at Travis Scott’s collaborations, they were usually shoes that are already deep into sneaker culture….

NEXT FACE OF THE JUMPMAN

Currently the Jordan Brand has one of the weakest line-ups of signature players out of the top shoe brands. Their current active signature player line-up is Russell Westbrook, Chris Paul and Carmelo Anthony. Both Chris Paul and Carmelo Anthony are past their prime and are currently unlikely to return as All-Stars for the remainder of…

WHY DOES JORDAN 1 MIDS EXIST?

The Jordan 1 Mids has always been a constantly hated silhouette by the majority of the sneaker community. The Mids sits on a very unclear ground as it isn’t an OG but it doesn’t differentiate itself as much as the Lows to make it look like an original shoe. This puts the Mids in the…

UPGRADE OF THE WHY NOT 0.4

There hasn’t been any leaked images of the Jordan Why Not 0.4 but we are expecting the shoe to get a major upgrade compared to its previous shoe lines. We came to this conclusion due to the release of Westbrook’s second signature line, the Westbrook One Take. The shoe is a the budget signature line…

The Untold side of Nike’s Collabs

Nike is a powerhouse of collaborations, collaborating from skate shops to rappers and even ice-cream companies. Sometimes these collaborations create an entirely new shoe but most of the time it’s Nike giving the collaboration partner a original Nike shoe as a template to create a new colourway. Some parts on why Nike decides to do…

From Protecting Our Feet to Protecting Our Faces

Both Nike and Adidas has released their face shields that will be used by health personal whom will be dealing with COVID-19. Both companies have found a new use of the materials that are normally used to produce sneakers. For the Nike PPE face shields, the TPU part of the mask is made from materials…

Blowout in the shoes instead of the scores

During the Bucks and the Warriors game, Wesley Matthews had his shoes explode similar to the incident Zion Williamson had last year when he was playing for Duke. Both incidents are similar since both incidents was caused by the separation of the upper of the shoe and the midsole of the shoe. Usually glue is…

Importance of Shank Plates

The shank plate is one of the most importance features in a performance shoe. A shank plate is a rectangular strip of material that sits on the mid-foot of the shoe between the heel and the ball of your foot. Where the shank plate is placed differs between shoes depending on the design. For example…

Problem with the PG 4

With the PG 4 scheduled to release on the 17th of January, some sneaker accounts are already pointing out problems with the PG 4. Oneononetesters showed an image of the sneaker bending full 180 degrees showing that the sneaker does not feature a torsional shank plate. A shank plate is a essential component in shoes…